Rovers have announced they will “subsidise 25 per cent” of ticket prices for the upcoming trip to Leeds United.
The fixture takes place at Elland Road on Saturday, April 13 (12.30pm) and is the penultimate away game of the Championship season.
An adult ticket would have cost £47 without the subsidy but is now priced at £35. Over-65s and under-22s tickets are also down from £32 to £24.
An official statement read: “The club will always make the necessary attempts to achieve an agreeable price for all home and away fixtures.
“In this instance, we are offering a 25 per cent subsidy to ensure all of our fans are given the best opportunity to show their support for John Eustace’s side, in what will be our penultimate away game of the 2023-24 season.”
Earlier this season, Rovers and Leeds were unable to come to a reciprocal ticket price agreement that would have seen reduced prices for both sets of fans.
CEO Steve Waggott later said at a fan forum meeting the club had "made efforts to reach an agreement that would provide a good deal for the club whilst also providing much needed funds".
Tickets for the Elland Road trip will go on sale from Monday, March 25 to season ticket holders with an 1875 club membership.
The second phase for season ticket holders without a membership begins on Thursday, March 28 and the final phase runs from Tuesday, April 2 for members without a season ticket. The general sale will run from Wednesday, April 3 subject to availability.
Leeds currently sit top of the Championship table as they aim to make an immediate return to the Premier League.
Meanwhile, Rovers’ home fixture against Sheffield Wednesday has been handed a new date due to selection for Sky Sports coverage.
The game was due to be played on Saturday, April 30 but will now take place on Sunday, April 21 (12.30pm).
The Owls find themselves 23rd in the table, a point from safety, heading into the final block of games of the season.
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