THEY might be bottom of the Premier League and without a win in their first 10 games, but when you listen to players and staff at Turf Moor talk the words that continue to crop up are ones such as ‘belief’ and ‘positivity’.

It’s a continuing mantra from Sean Dyche and his squad, and rather than being hollow words in a lost cause, it comes across as believable.

They might be written off in some quarters, but the Clarets still believe in themselves, and despite enduring disappointment almost every weekend of the season so far, they always believe the next one will bring around a turn in fortunes.

The lead for the positive thinking comes across from the ever-chirpy Dyche. Despite finding his suitability for the job questioned by some pundits, the Burnley boss is as positive about the challenge now as he was at the start of August.

And he believes a playing career that saw him make 520 appearances, mostly in the Football League, has helped him in that regard.

“I’ve been in (football) all my life,” he said, “my own journey hasn’t been plain sailing. Sometimes you're in the bottom of the valley to really appreciate the view at the top of the mountain.

“You can understand the thought of it, and by no means are we at the bottom of the valley, because it’s a great journey for us.”

Dyche is keen to avoid the players returning from the weekend disappointed, despite them only taking four points from those first 10 games, and he and his staff look to create an environment where those results don’t lead into a week of frustration.

"I believe in a positive environment, no nonsense,” he said, “I choose to be positive, I like to smile and enjoy what I do.

"We play football, love to do what we do, develop, believe in what we're doing.

"There is lots of good work done, and I believe it should be done in a positive environment.”

The Clarets boss is aware that different players will react in different ways to defeat, and he also knows that other managers might create different environments around their squads in times of struggle.

But he won’t alter his own methods, and the positivity will continue around Turf Moor and the Gawthorpe training ground, however the season unfolds.

"If you go to a funeral, someone is sobbing and someone isn't,” Dyche added, “it doesn't mean you feel it more than them. Players feel it in different ways, I don't expect them to be crying into their mobile phones.

"You keep going, you keep performing.

"Other managers carry it, walk around glum, won't say good morning, but you have to choose a style, and this is me. There's no front.”

Dyche is refusing to worry about Burnley’s Premier League predicament, and sees a potential advantage as they approach tomorrow’s Turf Moor clash with Hull City.

After reviewing the first 10 games of the season as a squad, the boss is happy that games against three of the league’s strongest sides, in Chelsea, Arsenal and Manchester United, have been and gone.

“Weirdly you can be at your strongest when you are at your weakest, so there is strength in our moment now,” he said.

“We have freedom, and at some point, total freedom comes when you are losing games, because people go out and say 'you know what, let's go out and play'.”