I'll get to the point. I'm fed up. And what's more, I don't think I'm alone. Following Burnley Football Club at the moment is a pretty joyless experience.
This isn't a recent phenomenon - an air of despondency has hung over Turf Moor for a year now.
For starters, any key asset that can be sold is sold in order to keep our heads above water.
Blake, Chaplow and Akinbiyi have all left Turf Moor in the last twelve months or so.
Not only that, but the ground and the training complex are on the verge of being flogged off.
Then there's that depressing feeling that comes with the knowledge that the season's over.
For the second year running, our league campaign ended at the turn of the year. It almost makes you yearn for a battle against relegation.
Maybe the club should consider selling season tickets purely for the period August to December, as nothing much happens thereafter.
If you do turn up, don't expect the football to set your pulse racing. Last Tuesday's defeat to an ordinary Wolves side exposed the Clarets lack of inventiveness.
And then there's the perceived lack of ambition. Like all football fans, Burnley supporters live on dreams.
If the board appear to ignore or trample on those dreams rather than nurture them, they must expect that to be reflected in attendances.
If supporters can't follow the club with hope in their hearts, they may choose not to follow it at all.
Meanwhile, as gloom envelops Turf Moor, there is a small but significant threat from down the road.
No, not that lot - I'm talking about Accrington Stanley. Whilst Burnley are caught in a slow downwards spiral, Stanley are on the way up - literally.
This has obvious ramifications for the Clarets. The Interlink Express Stadium will soon be hosting league football with admission prices and season tickets cheaper than at Burnley.
The undecided, East Lancastrian football fan may decide to back the upbeat, upwardly mobile, aspirational club over its downbeat counterpart.
Burnley can ill afford for Stanley to rob them of potential revenue.
It's time for the board to start being positive and inventive and put the smile back on the fans' faces, or preside over dwindling attendances and funds.
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