COMPUTER giant Time has opened its latest store as part of a national expansion programme.

The Tamworth store is the 37th to be opened by the Simonstone group since October 1996.

"The retail venture was a natural extension of our mail order business," said Colin Silcock, general manager of sales. "It is proving to be hugely successful for us and extremely popular with our customers.

"It follows research indication that Time's extensive national media advertising campaign attracts customers who are interested in Time Products but with buying a computer by mail order."

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