A NEW series of 'boardroom briefings' is being organised for East Lancashire bosses.
The briefings, organised by ELTEC, are aimed at executives and directors and the next will look at marketing into the Millennium.
Guest speaker at the February 3 event at the Foxfields Hotel, Whalley, will be Leyland Pitt, professor of marketing strategy at Cardiff Business School.
The briefing will aim to help local companies develop marketing within their own organisation.
Others planned are 'Leaning into the future', 'How to transform your company and enjoy it' and 'Brilliant communications'.
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