VILLAGE shops living in the shadow of supermarkets and out-of-town retail centres have been given a helping hand by council chiefs.

South Ribble Council has slashed non-domestic rates by 50 per cent for several small shops in the borough's countryside.

Small post offices and grocer's in eight rural communities are entitled to help which, say council bosses, will help them remain in business despite strong competition from supermarkets.

Jack Gregory, South Ribble's revenues and benefits services manager, said: "The idea is to ensure that vital small businesses are able to stay open.

"Only a few shops fall into the category in which they can claim the 50 per cent off their rates. These are post offices or grocery stores which alone serve a community."

Higher Walton, Coupe Green, Gregson Lane, Samlesbury, Hutton, New Longton, Much Hoole and Little Hoole, and Walmer Bridge are all areas with a population of less than 3,000 and shops in these areas can apply for the concessionary rates.

One shopkeeper who will benefit from the service said: "It's been a relief to us because the high rates were our biggest concern.

"But there are several other firms who cannot apply and the owners are upset that they must miss out on the offer."

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