THE former Peoples Dispensary for Sick Animals (PDSA) shop in Prescot will now be known as 'For pets in need of vets'.
The shop in Eccleston Street has been given a new look to mark the charity's change in image and logo and a new poster campaign, featuring a dog called Ben and a cat called Dennis, has been unveiled.
The charity's director general, Marilyn Rydstrom explained why they were dropping reference to its original name, given by founder Maria Dickin in 1917. She said: "Research shows only one in three people in the UK are aware of PDSA and what it does and part of the problem in raising awareness lies with having to describe ourselves as the 'people's dispensary'."
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