SILENTNIGHT's popular Hippo and Duck characters are again set to hit the small screen as part of a further advertising campaign.
The Barnoldswick bed manufacturer will use its characters in a £6million blitz over three weeks which will see the ads popping up in prime-time slots during commercial breaks in Who Wants To Be A Millionaire, Blind Date and Coronation Street.
The company has also strengthened its sponsorship of the repeats of Where The Heart Is, which is running weekdays.
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