A PRESTWICH design and communications company pressed all the right buttons to devise a dynamic range of vending suite colour schemes for a "blue chip" client.

Appleby Bowers says its new range offers a more integrated and tailor-made look for Europe's biggest machine manufacturer to reflect a major change in working conditions.

The Necta Suite concept for N&W Global Vending brings banks of vending machines to life and is now based on four separate colour palettes comprising Starlight, Odyssey, Moonstone and Blue Save.

Bury Old Road-based Appleby Bowers has introduced the Starlight, a metallic silver finish, and also Moonstone, a grey version, to the range which the company says "reflects the growing shift from traditional manufacturing industries to more office-based working environments."

N&W marketing manager Mike Kane said: "The new innovative designs have been introduced to provide customers with much more choice. The vending market is changing to reflect a shift in industry trends. Manufacturing in particular has shrunk to be replaced with more office and service industries."

He explained: "Aesthetically, our machines need to blend in with with our customers' working environments. Appleby Bowers has created a wide choice to ensure an integrated mix of visual solutions that are ideally suited to modern working environments."

Machines, he says, now have a much clearer common identity and eye-catching appeal at sites that also include sports and leisure centres, hospitals and general catering establishments.

Appleby Bowers managing director Bernie Bowers said: "We have a wealth of design experience in the vending arena and feel this enhanced new concept represents another major step forward for the industry. We are thrilled by the interest already generated both at home and abroad."