THE tragedy of homelessness on Blackpool's streets is to be tackled by a £200,000 cash injection from central government.

There has been great success for Blackpool Social Services in dealing with rough sleepers and vulnerable people -- but now they have got the money to do even more.

Four new people will be employed to form part of a new-look homelss action team.

"We're really excited about this development," said principle advice officer Susan Walsh.

The cash from the Office of the Deputy Prime Minister coincides with the new Homeless Act 2002 which came into force this month and will target helping 16 and 17-year-olds, young people who are leaving care, people who are vulnerable as a result of leaving institutions and those fleeing domestic, racial or other forms of violence.

Many find that the lure of Blackpool's bright lights is an illusion and find themselves homeless.

"Some gravitate toward the bright lights in times of personal stress and family breakdown," said Susan. "There are many lonely frightened people hidden amongst the revellers. And they keep on coming. Many have complex needs and may end up homeless, either on the streets or leading a transient life." Five years ago Blackpool was in the top 33 areas for rough sleepers but was one of the first authorities in the country to meet the government target of reducing rough sleeping by 70 per cent by this year.

Added Susan: "We need to put effective measure in place to respond to the vast numbers oif people who come into the town. Experience has shown that some young people soon realise Blackpool isn't the answer to their dreams and want to go home, but haven't the means.

"There is a four week window of opportunity to pull new rough sleepers off the streets before secondary problems set in and they begin to spiral downwards.

"Giving them a travel voucher to get home may be the best option. For other who stay, we need a plentiful supply of temporary and more long-term accommodation."

This can be done with a rent bond scheme to safeguard private landlords.

"We are proud of our success in reducing rough sleeping in Blackpool.

"But now we have to consolidate the work by helping homeless people and those at risk of homelessness to move forward and rebuild their lives."