MOTIVATIONAL speaker Steve McDermott passed on tips to East Lancashire business people during an event held at Turf Moor in Burnley.

Speaking at the Business Link for East Lancashire's breakfast event, he passed on thoughts such as viewing the morning alarm clock going off not with dread but as an 'opportunity clock.'

A copy of Steve's book, How to be a complete and utter failure in life, work and everything: 39 and a half steps to lasting under-achievement -- was given to all 150 delegates .

The seminars are aimed at bringing inspirational speakers to local entrepreneurs, business owners and managers, while giving business people a chance to network.