Two East Lancashire boroughs have announced major campaigns to increase Pension Credit take-up by their older residents following the changes to winter fuel payments.

The drives will take place in Ribble Valley borough, which is home to a large number of over-65s (20 per cent of its population) and in neighbouring Blackburn with Darwen which has high poverty and deprivation rates.

In the Ribble Valley, 94 per cent of pensioners are no longer eligible for the free cash handouts to cover fuel bills, while in Blackburn the figure is more than 80 per cent.

The new campaigns come against the background of the government's decision to restrict the winter fuel payment to recipients of Pension Credit to save £5.5 billion.

Blackburn with Darwen Council's Labour leader Cllr Phil Riley revealed its proposals to this month's meeting of its full Council Forum after a fierce debate over the decision.

More than 80 per cent of Blackburn with Darwen pensioners will no longer get the winter fuel paymentMore than 80 per cent of Blackburn with Darwen pensioners will no longer get the winter fuel payment The Ribble Valley Council's Conservative political boss Cllr Stephen Atkinson has followed since followed suit.

Pension Credit is a means-tested benefit awarded to pensioners based on income.

It is worth around £3,900 a year, but up to a quarter of eligible people currently do not claim it.

It also unlocks additional support including the winter fuel allowance, council tax reductions, NHS dental care and a free TV licence for people aged over 75.

Cllr Stephen Atkinson is encouraging residents to check if they can get Pension CreditCllr Stephen Atkinson is encouraging residents to check if they can get Pension Credit Cllr Riley said: "We know the cost of living crisis is not over and for many living in our borough the autumn and winter will see fuel bills rising with the energy price cap going up.

"We’re keen to support and have launched a new campaign to encourage older people who are eligible to apply for Pension Credit so that they can then claim the Winter Fuel Allowance this year.

"This campaign, linking in with key partners, will run throughout the Autumn and Winter across all council channels as well as pop-up information and support sessions and printed materials to reach as many people of pension age as possible.

"We’re also encouraging family and friends to help signpost their loved ones to the right links so they can apply for the benefit."

Cllr Atkinson said: “It is worth claiming pension credit, even if you are only entitled to a few pounds because it can help you qualify for other benefits, such as the winter fuel allowance or housing benefit if you rent your home.

“And if you own your home and pay housing-related charges you may also be eligible for additional help.

"There is no harm in checking if you qualify for pension credit and you might be surprised."