Professional boxer Jack Catterall will sport Chorley-based Ipsum as his latest sponsor.
The specialist utility services provider will fund the Chorley man for 12 months.
Catterall has previously fought for the undisputed light-welterweight title in 2022. He lost to Josh Taylor but beat him in a rematch after a two-year pause, and is next in action on October 26.
Richard Thomas, Ipsum chief executive, said: "We're proud to announce our support of Jack over the next 12 months.
"Not only is he local to our head office in Chorley, but he embodies everything we stand for at Ipsum.
"From an uncompromising approach to safety, a commitment to high performance and always looking for ways to improve.
"Best of luck to Jack on October 26, we hope he comes away with the win."
Super-lightweight southpaw Jack added: "Thank you to Ipsum, for sponsoring me over the next 12 months.
"Welcoming a Chorley-born business shows the support I have in my hometown.
"October 26 back in Manchester, back fighting, see you all there!"
The boxer is slated to fight against American Regis Prograis on October 26 at Co-op Live in Manchester.
The 31-year-old will be aiming to extend his record, which currently stands at 29 wins and just one defeat.
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