An East Lancashire dessert shop has been recognised at England’s Business Awards 2024.

The franchise’s Burnley store won the accolade for Best Dessert Shop in Lancashire at the awards held on Sunday, July 14.

Daoud Tahir, 26, the shop’s franchisee, secured the trophy for the exceptional performance of the store, having opened it with his partner Sannah Sajid only 10 months ago.

The couple were presented with the award at a black-tie ceremony at the Mercure Piccadilly Hotel in Manchester, which celebrated a wide variety of businesses in Lancashire.

L-R: Sannah Sajid, Daoud Tahir, Faiza TahirL-R: Sannah Sajid, Daoud Tahir, Faiza Tahir (Image: Heavenly Desserts)

Daoud said: “Having opened our Heavenly Desserts business only ten months ago, I’m absolutely thrilled to have been awarded Best Dessert Shop not only for Burnley, but for the entire county of Lancashire.

“The award and the touching feedback we’ve received from the community is a testament to the diligence of myself and our 20-plus team, and the belief that you can achieve anything with the right attitude and commitment.

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“I left a stable career in finance at the age of 24 because I’ve always had the drive to run a business of my own, so I took the leap of faith after being impressed by Heavenly Desserts’ unparalleled approach to premium dessert dining and exceptional support from the head office team, including our brilliant area manager Warren Smith.

“Although we’re part of a national franchise, our restaurant is a family-run operation through and through, with my sister Faiza Tahir managing the store along with myself and my wife getting involved in the daily tasks required to make the store a success.

“I’m confident that this award win will only boost us and the team’s morale further, with the win having already cemented our decision to broaden our franchise business further over the coming years.”

Sannah Sajid and Daoud TahirSannah Sajid and Daoud Tahir (Image: Heavenly Desserts)

Yousif Aslam, co-managing director of Heavenly Desserts, added: “As we embark on our mission to become the UK’s favourite dessert destination, we are incredibly proud to celebrate the achievements of our franchisees and business partners such as Daoud and Sannah, who are taking us one step closer to achieving this goal.

“To be awarded such an accolade after less than a year in operation is a remarkable achievement, and we look forward to further supporting Daoud as he thrives in his hospitality career.”

The Heavenly Desserts store in Burnley can be found in Pioneer Place on Curzon Street.

England’s Business Awards is a regional and national competition which began in 2019, with customer feedback as well as independent judging used to select each finalist.