Vertu Motors has announced its continued sponsorship of Burnley Football Club for the 2024/25 season, aligning with Bristol Street Motors brand.
The move follows a successful partnership that started in the 2022/23 season with Burnley, one of English professional football's oldest clubs.
The club carried the Vertu branding during its promotion-winning season, when it secured the Championship title by beating local rivals Blackburn Rovers.
In addition to on-pitch achievements, the partnership has seen Vertu Motors develop connections within the local community.
Actions include partnering with Burnley FC in the Community to facilitate a food bank collection before the game with West Ham United.
Vertu's support also extended to contributions such as donating to the Whitehough Outdoor Centre to alleviate the impact of rising energy costs.
This move allowed the centre to continue its commendable work in supporting residents of Burnley and the surrounding region.
Robert Forrester, chief executive of Bristol Street Motors, said: "We are delighted to continue our relationship with Burnley Football Club into a third season, and also to now align the club with the Bristol Street Motors brand."
He added the timing was perfect as the Bristol Street Motors brand celebrates its centenary.
The new season sees 'BRISTOLSTREET.CO.UK' as the feature on Burnley FC's three playing kits and the official automotive retail partner.
Mr Forrester noted his excitement at the opportunity to continue strengthening ties within the local area while wishing the club the best of luck for the upcoming season.
Stuart Hunt, Burnley FC’s president of business operations, welcomed the partnership's extension.
He said: "This is an important element of the partnership and I’m looking forward to enjoying further success together over the course of the season."
Bristol Street Motors' alignment with Burnley FC comes at a historic moment for the brand, which is celebrating its centenary since opening its first dealership in Bristol Street, Birmingham, in 1924.
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