A BUSINESSMAN who was named Young Entrepreneur of the Year has been promoting environmentally friendly schemes to his work force.

Managing director Matthew Riley arrived at his £23 million firm Daisy Communications, Burnley, yesterday on a unicycle as a part of their green day.

Staff at the company were offered a free breakfast as a reward for not using their cars to get to work.

They were also told to come to work wearing something green. The green day signalled the launch of the company's environmentally friendly campaign.

They are also hoping to persuade customers to ditch their postal services for online ones in an attempt to conserve rainforests.